Brad and Andy SEO Launch Imminent October 2, 2006
The huge hoopla surrounding the Brad Fallon and Andy Jenkins product launch is coming to an end (or at least you can finally buy the product) on Tuesday USA time.
I’ve never received so many emails for one launch before and to be honest I couldn’t keep up. However there is one place where everything is being kept nice and tidy, the Stomper Blog (aff).
Check out the blog if you want the latest news and to review the history of this huge launch including all the free videos. If you are not already on the early notification email list you can sign-up at the blog as well.
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Original Article syndicated via RSS from Entrepreneur's Journey by Yaro Starak
Forget the Digg Effect – Check out the SEO Black Hat Effect!
I did several things to prepare for Digg with my last post, 10 Steps to Guarantee You Make the Digg Front Page, because I was confident it would make it to the front page. For example, I enabled the wp-cache plugin and moved my entire Wordpress theme (images +CSS) to another server. Then I changed the link rel in the header.php to point to the CSS on the other server.
These kind of precautions help you to prevent the load from all the new visitors from Digg from crashing your site.
Unfortunately for digg, they had no time to prepare for a site with the massive readership of SEO Black Hat. While My story was number 1 on Digg’s “Today’s most Popular”, their site went down!
Maybe next time Digg should prepare for the SEO Black Hat Effect.
muhahahahaha
Original Article syndicated via RSS from SEO BlackHat: Black Hat SEO Blog
10 Steps to Guarantee You Make the Digg Front Page
As I sit here writing on the world’s greatest personal computer (The Mac Pro Quad Xeon 64-bit workstation with dual 30 inch monitors):
I can’t help but pity you Wal-Mart shoppers who still use software from the Antichrist (Microsoft) and can’t figure out how to get on the front page of Digg (Idiots!).
So, I did some statistical analysis, using my Open Office Firefox plugin, of all the stories that made the front page of Digg in the past year and have come up with:
The 10 Steps to Guarantee You Make the Digg Front Page
Hopefully, you will be able to use them before we all die because of global warming next year . . .
1. Make A List or Tutorial Headline. Your Headline should make it seem like the reader’s online success is just a 5 minute read away. Remember, the average digger has the attention span of a gnat on crack. Diggers want the fast, easy answer that will solve all their problems. Your headline must appeal to people with severe ADD or most people won’t even read your article - let alone Digg it.
*In the past year, a “top 10” or “top 100” list has made the front page on average once every other day.
2. Write about Digg. Could a site be any more narcissistic? I think not. Digg likes itself so much that Paris Hilton looks about as humble as a Nun by comparison. People must be sitting at their computers going “OMG Look it’s a story about Digg! That’s sooooooo cool! I’ll totally digg that!” Bonus points if you mention Kevin Rose.
* In the past year, stories with “Digg” in the submission have made the front page a whopping 554 times and mentioned Kevin Rose by name an average of once a week.
3. Appeal to the Apple fanboys. Did you hear from someone who knows someone who served a Cream Chai Latte to Steve Jobs about some Mac Rumor? Well that’s front page Digg Material all the way! Don’t know why, but if Apple lets out a fart, diggers can’t wait to comment on the rosy smell.
* Stories with “Apple” in the Submission have made the front page a mind blowing 1225 times in the past year.
4. Doom and Gloom about how Global Warming will destroy us all. Who cares if we only have real data that covers about 1/20,000,000 of the earth’s history? (unless you’re a creationist, then it’s like 1/40th). So what if there is nothing but anecdotal evidence to support almost every claim? Does it matter that world’s best meteorologists can’t even tell me if it’s going to rain tomorrow?
No!
Diggers don’t really like to DO anything about global warming, but feel guilty about it despite a lack of conclusive evidence. In that sense, I guess it’s kinda like “Religion 2.0”. Diggers will Digg Global warming Doom and Gloom stories so they can “feel” like they “did something” to “help mankind.” All while consuming more electricity, more oil and more natural resources than the 80% of the world’s population that doesn’t even have a computer.
* A junk science, doom and Gloom story about Global Warming will make the front page of Digg on average of once a week.
5. Write about how great Firefox is. When it comes to Firefox, no story is too lame, no plugin is too useless and no article can praise Firefox too much for the front page of Digg. Sure, it’s just a freaking browser. Sure, it leaks memory faster than . . . umm . . . some kind of leaky thing leaking much faster than usual. Sure no one really needs YAFFFP - but who cares?!?
* In the past year, a firefox story has made the front page on average once every day.
6. Remember: Walmart, George Bush, and Fox News have NEVER done ANYTHING right. Everything they do is because they are 100% evil to the core. This REAL Axis of Evil delights in the clear-cutting of forests just for shits and giggles, the sadistic torture of children, and is right now plotting the Next 9/11 attack on America. Here’s a link to a Jon Stewart Video that proves it’s all true!
* * actually, I’m not a fan of George Bush; but his coverage on Digg is more rigged than a Diebold voting machine. Maybe he should ask for a Digg recount?
7. Repeat after me: “Microsoft sucks, Microsoft Sucks, Microsoft Sucks.” So what if 97% of all computer users use their products? Ignore that they’ve been the most consistent winner for the last 25 years in a space littered with failures. Who cares if their founder has given more to charity than any human in the history of mankind? They suck! And they are evil! Why? Because it’s cool to say so.
Don’t believe me? Check out this screenshot of the most recent Digg front page Microsoft Stories. I was going to parody it up, but there’s no need!
* 94% of the front page articles that mentioned Microsoft in the past year cast the company in a negative light.
8. Make up outrageous statistics that you have not researched. State your opinions as fact. Sure, they might get vetted by some geek who has nothing better to do, but that probably won’t happen until you’ve already made the front page.
9. Insult as many groups as you can. Flamewars are popular for a reason. Throw out bombs that dare people to comment on your story. If you haven’t pissed off half your readers by the end of your article, it’s probably because you don’t have the balls or you’re too stupid to figure out how.
10. Include the word’s slowest loading Plugin so people can Digg your Story without leaving your site. If you manage to type 1000 words, there’s at least a chance that it will finish loading before the reader has finished reading your article. Then if you’re lucky, about 5% of your lazy-ass readers might actually click the button to digg your story:
Original Article syndicated via RSS from SEO BlackHat: Black Hat SEO Blog
Over 20 Hours Of Internet Marketing Videos - For Free!
There all kinds of good things about this post, with one big kicker of a free resource for you. Perry Marshall told me about this and we all love Perry. This gift is from Simon Chen’s X10 seminar which was held in Coolum (for the life of me I can’t remember why didn’t I go to this seminar - Coolum is right next to Brisbane and is beautiful!) and contains over 20 hours of top tips and footage from some darn good marketers.
Here’s Perry’s explanation:
Simon converted the DVD’s of this - which originally sold for $1000 - and put them ALL online on Google Video.
You can watch the *whole thing* - uncut - here:
video.google.com/videoplay?docid=-3038739116388313537
There’s an absolutely brilliant session by the late Ken Giddens on Search Engine Optimization and AdSense.
Alex Mandossian delivers some outstanding copywriting magic. Paul Colligan takes the mystery out of affiliate marketing and Declan Dunn gives a very, very different take on the big picture online.
As I said - no strings attached, just 20 hours of great content from Simon.
Needless to say I haven’t even begun to go through these but I figured you deserved to know about them so you can start scheduling in 20 hours of video watching time sometime soon.
If you are wondering why Perry told me about these free videos it’s because I’m on his email list. If you want to be too, just sign-up for his free Google AdWords e-course (aff).
Enjoy!
Technorati Tags: internet marketing videos, perry marshall, simon chen, X10 seminar
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Original Article syndicated via RSS from Entrepreneur's Journey by Yaro Starak
Click Distance Matters. October 1, 2006
As an SEO experiment, a little less than a month ago we:
1. Removed all the categories from the sidebar
2. Listed titles of every post with links every page
3. Got rid of the Google Sitemap.
Because we updated the theme on friday to include a new navigational setup, it’s time for some observations about the experiment.
For the month of September, SEO Black Hat had these search referral numbers:
Google 24889
Yahoo 1047
MSN 503
Ask Jeeves 91
Google Images 82
In August, 2006 with search referrals of
14258 - Google
1603 - MSN
1266- Yahoo
41 - Ask Jeeves
19 - Google Images
and these numbers in July
11995 - Google
1145 - MSN
828 - Yahoo
514 - Google Images
34 - Ask Jeeves
There was a 74% climb in the number of Google search referrals. MSN switched to live – and live hated my old layout because it was ugly (let’s see if that picks up any with the new design).. Yahoo was down slightly and Ask Jeeves up slightly.
Also of interest is that SEO black hat had gone supplemental after 182 results prior to the experiment. Today, SEO Black hat does not go supplemental until 554 results (which is pretty good considering this is only my 334th blog post.)
Of course, all this did not happen in a vacuum. I continued to write posts and people linked to those posts. Also, I took advantage of two internet “trends” with a couple of my posts that contributed to these search referrals:
Keyword Search Referrals
Fortuny 3151
lonelygirl15 715
Those Keywords, which accounted for about a third of the increase, should probably be disregarded.
The private SEO Black Hat forums increased stickyness and number of visits. Therefore, if Google is tracking user behavior, there’s a good chance that SEO Black Hat would be seen as more authoritative site.
My theory is that Google probably does track user behavior and is factoring this into their algorithm. It also seems very likely that Google cares about click distance from the homepage – especially for indexing purposes (as in: what goes supplemental).
What is click distance? Click distance is the minimum number of clicks it would take you to get from one page to another. During the experiment, the click distance from the home page to any post (or from one post to another) was 1.
What does that mean for your site design? Make sure your navigation is set up well. Google sitemaps are not the answer. If a post is 10 clicks from the homepage, it’s going to be a lot harder for that post to rank in the search engines.
I’ll detail what changes were made to SEO Black Hat from an on page SEO and usability perspective throughout this week.
Original Article syndicated via RSS from SEO BlackHat: Black Hat SEO Blog